The Greeting Card Line That Inspired the Book
Before writing this guide, I created my own greeting card line called The Darling Series.
The collection celebrates the incredible people who work in film and theater (actors, writers, producers, stunt performers, wardrobe teams, and more).
The series is inspired by a glamorous 1940s Diva character who sings the praises of the people behind the scenes.
Each card features original watercolor artwork and celebrates a unique role in the film industry.
These are the cards that inspired the book.
Why This Book is Different
Written by Someone Who Actually Created a Greeting Card Line
Many “how-to” books about greeting cards are written by people who never launched a real card brand.
This book comes from real experience, creating artwork, printing cards, and building a greeting card line from the ground up.
You'll learn what works, what doesn't, and how to bring your own greeting card idea to life.
Why These Cards Exist
Working in the film industry, I noticed something strange.
There were thousands of greeting cards celebrating birthdays, holidays, and milestones but almost none celebrating the incredible people who work behind the scenes in film and theater.
So I created The Darling Series.
Inspired by a glamorous 1940s diva, the cards celebrate the actors, writers, crew members, and artists who make storytelling possible.